We make subwoofers. That’s it. Nothing else. No distractions. Nothing to steal our focus. No kidding ourselves that we can be good at everything. No trying to conquer the whole world. We just do our best to conquer our bit of it.
We obsess over the details, never satisfied, never finished, constantly refining, simplifying, building iteratively upon what has come before. This is the path to perfection, a never ending pursuit for better.